How to Sell Books on Amazon

Want to know how to sell books on Amazon? We’ve got the inside scoop on everything from setting up your seller account to pricing your books to get the most sales.

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Are you an author with a book or books that you would like to sell on Amazon? Or, are you a publisher, literary agent, or distributor with rights to sell books on Amazon? This article provides an overview of the requirements and process for selling books on Amazon.

It is important to note that Amazon only sells physical books. If you have an ebook (electronic book) that you would like to sell, you will need to use another platform, such as Kindle Direct Publishing (KDP) or Draft2Digital.

To sell a book on Amazon, you will need the following:
-A physical book with an ISBN
-The rights to sell the book in your territory
-An Amazon Seller account

Why Sell on Amazon?

Reach Millions of Customers- Amazon has millions of active customer accounts worldwide.
Flexibility in Shipping Options- You can choose to ship your items to Amazon fulfillment centers, or use your own shipping methods.
Easy to Use Listing Tools- Amazon provides easy to use listing tools and a straightforward selling process.
Payment Deposits- Amazon will electronically deposit your earnings into your bank account every two weeks.

The Amazon Advantage

As the world’s largest online retailer, Amazon has an incredible reach. By selling your books on Amazon, you can tap into this customer base and expand your reach significantly.

Amazon also offers a number of advantages for sellers, including:

-A wide range of products: Amazon sells everything from books to electronics to home goods. This means that there is a huge potential customer base for your book.
-Competitive prices: Amazon is known for offering competitive prices on its products. This can help you attract more buyers and boost your sales.
-Flexible pricing: You have the ability to set your own prices on Amazon, which gives you more control over your earnings.
-Convenient shipping: Amazon offers free shipping on orders over $25, which makes it easy and affordable to get your books to customers.

How to Sell on Amazon

Selling on Amazon is a great way to reach millions of potential customers. With Amazon’s vast customer base and easy-to-use selling platform, you can start selling books and other items quickly and easily.

Before you start selling, there are a few things you should do to make sure you are prepared:

1. Choose the right category for your book.
2. Set up your seller account.
3. List your book with a title, description, and price.
4. Choose whether to fulfill orders yourself or have Amazon ship the items for you.
5. Promote your book through social media and other channels.

Once you have prepared everything, you are ready to start selling on Amazon!

Creating an Amazon Seller Account

You will need to create an Amazon seller account in order to sell books on Amazon. This process is relatively simple and only requires a few pieces of information.

First, you will need to provide your name, address, and phone number. You will also need to create a username and password for your account. Once you have provided this information, you will need to select a payment method. You can choose to be paid by direct deposit or check.

After you have created your account, you will need to list the books that you want to sell. To do this, you will need the ISBN number for each book. You can typically find this number on the back of the book or on the copyright page. Once you have located the ISBN number, you will need to enter it into the Amazon system along with a price for the book.

Once your book is listed for sale on Amazon, customers will be able to purchase it and have it shipped directly to them. You will receive payment for your book once it has been shipped.

Listing Your Items

To list your items on Amazon, you first need to create a seller account. After you create your account, you can begin listing items.

When you list an item on Amazon, you’ll need to provide some basic information about the product, including the price, condition, and quantity. You’ll also need to choose a shipping method.

Once you’ve listed your item, it will be available for purchase by Amazon customers. When someone buys your item, you’ll receive an email from Amazon informing you of the purchase. You’ll then ship the item to the customer’s address and Amazon will send you a payment for the sale.

Managing Your Inventory

As an Amazon seller, you are responsible for managing your own inventory. This includes knowing how much stock to keep on hand, setting reorder points, and tracking your inventory levels.

An important part of managing your inventory is understanding how to set reorder points. Reorder point is the inventory level at which you need to restock your product. You should set your reorder point so that you never run out of stock, but you also don’t have too much inventory sitting around.

There are a few factors to consider when setting your reorder point:
-The selling rate of your product: If you have a high selling rate, you will need to restock more often.
-The lead time of your product: This is the amount of time it takes for your supplier to deliver your product after you place an order.
-The safety stock of your product: This is the extra inventory you keep on hand in case of unexpected increases in demand or disruptions in the supply chain.

Once you have set your reorder point, you need to track your inventory levels and stay aware of how much stock you have on hand. There are a few different ways to do this:
-Physical count: This involves physically counting the number of products in your inventory and comparing it to the number of products you thought you had.
-Cycle counting: This involves counting a small subset of products each day so that over time, the entire inventory is counted.
-Perpetual inventory: This involves using a software system to track inventory levels in real-time.

Getting Paid

There are two primary ways to get paid when you sell books on Amazon:

1. Royalties. If you choose to enroll your book in the Kindle Direct Publishing (KDP) Select Global Fund, you’ll earn a share of the fund every time someone borrows your book from the Kindle Owners’ Lending Library (KOLL). The size of your royalty will depend on how often your book is borrowed compared to the total number of books in the KOLL catalog.

2. Sales revenue. You’ll earn a 70% royalty on the list price of your book (minus any delivery costs) whenever it’s sold on,, or one of Amazon’s European websites (,,,, or

Amazon Seller Fees

If you’re thinking about selling books on Amazon, you should be aware of the fees you’ll need to pay. Amazon charges two types of fees: referral fees and variable closing fees.

Referral fees are a percentage of the total sale price, and they vary depending on the category of the item you’re selling. For example, the referral fee for books is 15%, while the referral fee for electronics is 8%.

Variable closing fees are a fixed amount that you’ll need to pay for each item you sell. The amount varies depending on the item category, but it’s typically around $1.80 for books and $3.50 for electronics.

In addition to these fees, you’ll also need to pay for shipping costs. Fortunately, Amazon offers free shipping on orders over $25, so you can avoid these costs if your customers purchase multiple items from you.

Keep in mind that you can also offer discounts and coupons to help offset some of these costs. For example, you could offer free shipping on orders over $50 or offer a 10% discount on all book purchases. By offering these incentives, you can attract more customers and increase your overall sales.

Promoting Your Listings

There are a number of different ways that you can promote your listings on Amazon and drive traffic to your product pages. Amazon Advertising is a popular option, and you can also use Amazon Marketing Services (AMS) to run Sponsored Products or Product Display Ads. You can also work on optimizing your product pages and making sure your listings are keyword-rich and informative, which will help them rank higher in Amazon’s search results. And of course, social media marketing is always a valuable tool for driving traffic to your product pages.

If you’re looking for ways to promote your listings and drive traffic to your product pages, here are some ideas to get you started:

-Amazon Advertising: You can use Amazon Advertising to run ad campaigns for your products on Amazon Advertising offers two main ad types: Sponsored Products and Product Display Ads. Sponsored Products are text ads that appear in search results and on product detail pages, and they allow you to target customers based on keywords or products. Product Display Ads appear on detail pages and allow you to showcase multiple products in a single ad.

-Amazon Marketing Services (AMS): AMS is a self-service platform that allows you to run Sponsored Products or Product Display Ads for your products on AMS offers two main ad types: Sponsored Products and Product Display Ads. Sponsored Products are text ads that appear in search results and on product detail pages, and they allow you to target customers based on keywords or products. Product Display Ads appear on detail pages and allow you to showcase multiple products in a single ad.

-Optimize Your Product Pages: You can optimize your product pages by including keyword-rich titles and descriptions, high-quality images, helpful customer reviews, etc. Optimizing your product pages will help them rank higher in Amazon’s search results, which will help more customers find your listings.

-Social Media Marketing: You can use social media platforms like Facebook, Twitter, Instagram, etc., to drive traffic to your product pages on Amazon. You can post links to your listings, write informative blog posts or articles about the products you sell, etc., to promote your business and drive traffic to your listings

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